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Feb 26, 20212 min read

EP 8 - The Altieri Brothers Featuring Jeff Schwartz


Episode Summary


Jeff Schwartz is one of the most experienced men in the beauty industry.


We had the amazing opportunity to sit down and talk to him about his life, his professional journey, and his memories with some of the most iconic names in the industry.

In this episode, Jeff reflects on his career, how starting a position at Revlon took him to other roles in the biggest companies, and through the years started meeting the industry's most successful icons.

He also talks deeply about how Olaplex, a brand Dean Christal, Joe Santy, and himself created from scratch, came to be a product recognized by the public. Jeff also offers advice about success and wisdom about how to work in the beauty industry.


Join us in a new The Art of Hair Podcast and listen to Jeff Schwartz's stories!



About Jeff Schwartz


Jeff Schwartz started his career at Revlon when he was 23 years old, moved on from there, and became the eastern sales manager for the company L'Oreal. From this company, he was recruited by Matrix, where he became the national sales manager and had a long career. Sometime after, he jumped into Cricket and finally landed at Olaplex, where he is one of the co-founders. Currently, Jeff is still the vice president of sales at Olaplex.


Jeff is also a father of two and a husband. He says that at 70 he wants to spend the rest of his time traveling with his family.



Key Take-Aways


  • Use social media to improve your brand awareness.

  • Celebrity recommendations about your product may boost your brand.

  • Some hair products will help for a limited time, there are other products that last longer.

  • Fail and put yourself back up.

  • To achieve success, you can't let failure take a toll on you.

  • Jeff quotes Rocky Balboa saying: “it's not how many times you get knocked down, it's how many times you get back up.”



Resources





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